Functional Cookies

  • Remember what is in your shopping basket
  • Store custom user preferences and personalisation data
  • Allow you to share pages with social networks like Facebook
  • Send information to other websites so that advertising is more relevant to you

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

 

Tracking Cookies

Google Analytics

Our website uses Google Analytics, a web analysis service of Google, Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, www.google.com (“Google Analytics” or “Google”). Google Analytics employs cookies that are stored to your computer in order to facilitate an analysis of your use of the site. The information generated by these cookies, such as time, place and frequency of your visits to our site, including your IP address, is transmitted to Google’s location in the US and stored there.

Google may also transfer this information to third parties where required to do so by law or where such third parties process this data on Google’s behalf. Google states that it will in never associate your IP address with other data held by Google. You can prevent cookies from being installed by adjusting the settings on your browser software accordingly as noted elsewhere in this Privacy Policy. You should be aware, however, that by doing so you may not be able to make full use of all the functions of our website.

 

Yandex.Metrica

We may also make use of Yandex Metrica, a service provided by the company YANDEX LLC, Russia (“Yandex”), to analyze your use of the Website. The information generated by Yandex Metrica is subject to Yandex’s privacy policy and will be transferred to and stored by Yandex on servers in either Russia, Netherlands or Finland in accordance with local legislation. Prior to the transfer, it will be anonymized by removing a part of your IP address. Yandex will then process it on our behalf in order to evaluate your use of the Website, to compile reports on Website activity and to provide other services related to Internet usage. Yandex will not link your IP address with any other data held by Yandex. You may refuse the use of cookies for the aforesaid purposes by setting your browser accordingly; however, in that case, you may not be able to use the full functionality of the Website. You may further opt-out of the collection of your usage data (including your IP address) and its processing by downloading and installing the add-on for your current web browser. For more information about the use of your data by Yandex, please visit Yandex’s website.

 

Remarketing

Google Ads

We sometimes use remarketing as an online advertising strategy. This means that after visiting our website, you may see our adverts on third party sites across the internet. These third party vendors use cookies in order to display our adverts.

In order to do this, Google collects data about your activities that does not personally or directly identify you when you visit our website. This information may include the content you view, the date and time that you view this content, the products you purchase, or your location information associated with your IP address. We use the information we collect to provide you with more relevant advertisements.

Any data used to serve targeted advertisements is de-identified and is not used to personally or directly identify you.

To help us create a better and more tailored service for you, we are currently using Google Analytics Demographics and Interest Reporting. This tool uses a first-party cookie. You can opt out of Google tracking at any time by adjusting your choices in Google’s Ads Settings or learn more about online behavioural advertising here.

 

Facebook Ads

We use the “Custom Audience pixel” of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) on our website. With its help, we can keep track of what users do after they see or click on a Facebook advertisement. This enables us to monitor the effectiveness of Facebook ads for purposes of statistics and market research. Data collected in this way is anonymous to us, which means we cannot see the personal data of individual users. However, this data is saved and processed by Facebook. Facebook can connect this data with your Facebook account and use it for its own advertising purposes, in accordance with Facebook’s Data Policy which can be found at https://www.facebook.com/about/privacy/. You can allow Facebook and its partners to place ads on and outside of Facebook. A cookie can also be saved on your device for these purposes.

Please click here if you would like to withdraw your consent https://www.facebook.com/settings/?tab=ads#_=_

 

Google Tag Manager (GTM)

Google Tag Manager (GTM”) is a tag management system to manage JavaScript and HTML tags used for tracking and analytics on websites. Tags are small code elements that, among other things, are used to measure traffic and visitor behaviour: to understand the effect of online advertising and social channels; to set up remarketing and orientation towards target groups; and to test and optimize websites. GTM makes it easier for us to integrate and manage our tags. We use GTM on our website to include the following tracking tools:

  • Google Analytics
  • Yandex.Metrica
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